A site that exists only once. And that you change without breaking it.

Not a theme repainted in your colours: a site written for you alone, in its own code. With an editor cut down to the essentials, which refuses whatever would make you harder to find.

Online orders are closed for the moment: your project reaches us by email, and a person reads it.

Not a themeYou keep controlThe code is yours

laurent-expertises.com
The Laurent Expertises website, delivered by Stellia.

A site we actually delivered, written for that client and nobody else. You see yours finished before paying anything: until the build is paid for, your address redirects to a sign-in page and nobody but you can see it.

Three doors, and none of them fits.

A website today comes through one of these three. Each costs you something you only notice later.

The five hundred euro theme

It looks like ten thousand others

And it is slow, because it drags along the fifteen plugins the theme needs to work. Your search ranking is whatever the theme left behind.

The agency

You cannot touch it any more

A four figure quote, sometimes five. And changing an opening time becomes a request, a delay, an invoice.

The general purpose CMS

You can change everything, so you can break everything

You delete a tag without knowing what it did, a plugin rewrites your addresses, and six months later the phone stops ringing with nobody able to say why.

The same choice every time: keep control and break it, or break nothing and depend on someone.

Stellia exists to remove that choice. A site written for you, and an editor that knows that site, because the two were made together.

You change everything. Nothing breaks.

Your space does only what you need: your words, your photos, your opening times, your contact details. No page tree, no blocks to stack, no plugin to update. And what makes you findable is held at three levels.

Never shown

Nine technical elements are not exposed to you

These are the parts that let a search engine understand your site. They are set at build time, and no screen lets you touch them. They cannot be broken because they are not there.

Structured dataCanonical addressLanguage tagsIndexing directivesrobots.txtSitemapRedirectsShare typeSocial tags

Refused

Three changes do not go through

An emptied page title, an emptied main heading, an image with no description. The save is rejected, with the reason in plain language. The refusal is the feature.

Advised

Everything else is a measured warning

A 71 character title tells you Google shows about 60. A link reading "click here" tells you it does not say where it goes. You can go ahead anyway: it is your site.

The editor refuses a change: the page title was emptied, and the save did not happen.
A page title has just been deleted. Nothing was saved, and the screen says why.
The editable areas of a page, each labelled with what Google shows of it.

A score out of a hundred sums up the state, but what counts is the list of things to fix, not the number. Every field that weighs in search results carries its label, so you know what you are handling before you handle it.

Seven working days, and nothing to do in between.

The questionnaire determines the whole site. We do not come back to you during the build, and that is what keeps the price honest.

Day 0

You answer the questionnaire. Twenty minutes, once.

Day 1

We study your trade, your customers and your competitors.

Day 2

Structure, page tree and hierarchy.

Days 3 to 5

Design and writing. Every page is written, not filled.

Day 6

Search, business listing, structured data.

Day 7

Proofing, measurements, going live behind the lock.

Day 7

You see the finished site. You decide.

Our daysYours, and there are two

Your side of the work fits in one form.

Questions asked the way we would ask them out loud, suggestions to click when you do not know what to write, and nothing required that we would not know what to do with. You can come back to it later, it keeps.

One step of the questionnaire, as it appears.

If the site is not right for you, you owe nothing.

No deposit, no payment method on file, no chasing. The work is done and we carry it. It is the only honest way to ask you to trust us before you know us.

Three businesses, three trades, three sites live.

Not mock-ups. Sites you can go and look at.

What these shots show

The sites as they answer today, untouched, with no browser frame added around them.

What we will not publish

No testimonial, no traffic figure, no ranking. We will not publish a measurement we did not take ourselves.

One price for the build. A subscription, if you want one.

The subscription does not sell access to an editor. It sells what is made for you every month while you work elsewhere. You can stop it, and the site stays yours.

Building the site

Three to five pages written for you, your business listing created and filled in, going live, and the code which is yours for good. We help you with the domain name, which stays in your name and at your expense.

490 €once, excluding VAT

Watch

Your site stays sound, and you get the proof.

29 €290 €per month, excluding VATper year, excluding VAT

That is 24.17 € a month, two months free.

  • Your editor, hosting, HTTPS and backups
  • Search groundwork rebuilt on every change
  • Engines told the same day you change anything
  • Monthly technical check, safe fixes applied
  • Monthly report: impressions, clicks, positions
Tell us about your project

Visibility

Every month, something is made to get you found.

79 €790 €per month, excluding VATper year, excluding VAT

That is 65.83 € a month, two months free.

  • Everything in Watch
  • One new page a month, on a question your customers ask
  • Monthly reading of where you stand in AI assistants
  • Your name, address and phone watched across directories
  • Replies to your reviews, written
Tell us about your project

Recommended

All of it, plus a human when one is needed.

149 €1490 €per month, excluding VATper year, excluding VAT

That is 124.17 € a month, two months free.

  • Everything in Visibility
  • Two pages a month, and one per new area you serve
  • Competitor watch on your searches
  • A written review every three months
  • One change request a month, within 24 working hours
Tell us about your project
What already runs

Building the site, hosting it and the lock before payment work today: three sites are live and you can go and see them. The rest, the monthly cycle and the editing space, is written and opens with the first subscriptions. It has not yet run for a client, and we would rather tell you.

What is not promised

No guarantee of ranking, traffic or commercial result. What is owed each month is work done, not a position obtained.

The subscription is optional

The build is paid for once, and the site is yours whether a subscription is running or not. You can stop it whenever you want.

Who publishes

You choose at any time between reading before publication and letting us publish. The default is reading first.

We install. Hanny keeps it alive.

Hanny is published by the same studio. The line between the two does not fall between two gestures, it falls between two trades, and it does not move.

Stellia

Installs
  • Your pages, and one more every month
  • Your Google business profile created, filled in and watched
  • Your search presence watched, measured and reported

Hanny

Keeps it alive
  • LinkedIn, Instagram, Facebook and your Google profile
  • Your month planned, written, illustrated and posted
  • In your own voice, learned from your site
Rule without exception

What Hanny covers, Stellia does not do. You never pay twice for the same thing, and neither product will sell you what the other already holds.

You are risking twenty minutes.

That is how long the questionnaire takes. The rest is on us until the day you see the site.